Chris Uzzo
VP of Search Marketing & Analytics
cuzzo@horizonmarketing.com

Chris Uzzo is VP of Search Marketing & Analytics for Horizon Marketing Group, Inc. His work with clients helps them achieve optimal search engine visibility resulting in increased quality website traffic and conversion rates.

Chris’ expertise includes natural search engine optimization and rank improvement through linking strategies, directory listings, content analysis and recommendations as well as pay-per-click and other paid search campaigns. This work involves search engine placement, traffic analysis, visitor tracking and text ads in key online news and content sites.

Chris looks at the web as a marketing tool, and his search strategies -- as well as his best practices for using your site as a marketing tool by including key conversion points -- all make for a very compelling case to revisit your web-site - to improve what we call your "visible" and "invisible" space..

Chris has experience designing and developing internet and multimedia solutions such as; web sites, email marketing campaigns, search engine optimization and marketing campaigns, and graphic design solutions. In addition he is fluent in coding languages such as HTML, ASP, PERL, PHP, VBScript, CSS, C++, SQL, and more. Yet it is in combining his design and analytical skills, that Chris is able to help clients develop innovative web marketing programs that are both esthetically pleasing and effectively executed.

Chris was formerly the Webmaster for a state funded non-profit agency where he managed five web sites, headed up email marketing programs, and managed company databases. He has also worked as a search engine marketing specialist for eVision, a web design and search engine marketing company while successfully starting and running his own web design company.

Chris is recognized as a Qualified Google Advertising Professional.

He holds a Bachelor of Science degree in Management from the University of Massachusetts and is currently completing a master's degree in computer science at Southern Connecticut State University.

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