Heather Pavliga

Senior Marketing Strategist

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Heather Pavliga - Horizon Marketing Group

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As a Senior Strategist, Heather Pavliga brings 15 years of strategic marketing, public relations and account management experience to Horizon Marketing Group.

Heather specializes in working with clients to achieve their marketing goals and objectives through both online and traditional marketing programs. Her experience encompasses creating integrated marketing plans, email marketing campaigns, websites, SEO/SEM programs, marketing research, revenue generation programs and public relations.

Prior to joining Horizon Marketing, Heather led the agency efforts for online and print marketing developed for VISIT FLORIDA, the State of Florida’s Tourism Marketing Agency, which included a comprehensive print, email, video, website and advertising program. In addition to her experience in the tourism industry, Heather served as the Marketing Director for real estate and shopping center developers where she managed large-scale events, email and web campaigns, and revenue generation programs. Her agency experience includes a focus in the medical, tourism, retail and non-profit sectors.

Heather has a Master’s Degree in Interactive Communication Technology from Florida State University, along with a Bachelor’s in both Marketing and International Business from Florida State University – College of Business.

Email Heather Pavliga heather@horizonmarketing.com