Horizon Marketing Group, Inc.

capabilities

We are a full service digital marketing agency. We imagine, design, and build core digital marketing properties people want to interact with.
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IMAGINE
– Search Marketing
– Social Media Marketing/ePR
– Media Planning/Buying
– Digital Video and Animation
– Lead Management
– Email Marketing Strategy
– Copywriting
DESIGN
– Web Design & Development
– Social Media Design
– Email Marketing Design
– Banner Ad Design
– Multimedia & Video
– Corporate Identity & Branding
– Print Design
BUILD
– Ecommerce Sites
– Intranet & Extranet
– Web-based Data Systems
– Mobile & Web Apps
– Web Technology Consulting
– Custom Metrics Dashboards
– WordPress Development

Imagine

HMG supports clients with marketing and brand strategy development every day.  We help people refine their brand messaging as well as their visual brand identities and then make sure those are consistently employed across every customer touch point. Our customized marketing programs supplement and enhance your own team’s skills and talents. We fill in the gaps. We ensure that your overall strategy effectively utilizes the best practices and tools available to today’s most accomplished marketers, and we make sure that we build plans that are measurable so we can evaluate how effective we are at reaching your goals.
You’ve invested a lot of money in your website. It looks great and effectively conveys your brand messaging. However, your beautiful website won’t help grow your business unless your potential customers can find it when they’re searching for the products or services you offer. That’s where SEO can give your business the edge you need to thrive on the Internet. HMG works with you to create solutions that demonstrate measurable results. SEO can maximize both the quantity and quality of traffic coming to your site from all of the major search engines. Our SEO Specialists are experts in pay-per-click, natural SEO, conversion analysis and marketing strategy.
SMS marketing drives sales, generate leads, keeps customers happy, nets positive reviews, and grows your business without barriers. It’s cost-effective, affordable, and surprisingly popular with audiences around the world. Businesses use SMS marketing to share:
  • Promotions
  • Reminders
  • Time-sensitive updates
  • Personalized discounts
  • Order delivery updates
Using these SMS text campaigns allows for promoting products and building good customer relationships at the same time.
Social Media channels are always evolving and so are we. We will tailor Social Media Marketing strategies specifically conceived for your brand and your audience. You’ll get fully supported and managed social programs, content planning (and generation), blogger outreach and video distribution among other services that aim to attract new customers and increase your profitability. It can be hard to decipher the right message on the right platform at the right time, but our team of experts can help. Our teams of social media strategists, creative designers and developers work to build cohesive social media blueprints, from smaller campaigns to robust content marketing programs.
Content helps drive SEO, creates every piece of the user experience, and is THE thing that brings your brand’s personality to life. That kind of livelihood is extremely important when you’re meeting customers through a screen. But how do you know what content is best for you? It’s one thing to understand that “content is king,” but it’s another entirely to grasp the countless forms content can take and know how to approach each content type and how to personalize it to work for your brand.
At HMG, we focus on a collaborative approach to content creation and strategy, one that respects your subject matter expertise while simultaneously employing our content and marketing skills to create an effective strategy that cares for all parts of the content process.
That includes:
  • Creating a defined voice and tone for your messaging and content
  • Collaborating on a strategy that makes sense for your goals and your target audiences
  • Working to find the right words to convey what you’re all about, and why that matters to anyone else
  • Keeping in mind SEO terms and creating content that ranks as well as creates a seamless user experience

Design

A website should not just draw attention. The role of a website is to attract and engage the user, as well as communicate your brand and raise awareness about a product or service. Our team works together to create a website that is both visually appealing and functional for your business. We make sure to reflect your brand identity of the company and to be optimized for a positive user experience. We work closely to understand the requirements and preferences, then create a design that will meet those needs.
During the development process, our team ensures that the website is optimized for search engines and can be accessed by users on various devices and platforms. Together we ensure we create a website that effectively represents your company and meets the needs of your customers.
Effective social media design helps a brand capture the target audience, communicate key messages, and builds a strong visual identity that sets them apart from competitors. Our team will help you choose the right platforms, use high-quality images and graphics, and creates a marketing calendar to stay consistent to achieve your brands recognition.
Built in-house Peer360 has been continuously enhanced and industry-tested. Our team of skilled professionals have the creative know-how to make your email stand out from the crowd. Ensuring that your email contains the messages you want conveyed, reaching the appropriate target audience, and producing measurable results is something Peer360 excels at. We get to know your business needs and ensure our creative approach is in-line with your vision and beliefs. To find out more about how email marketing can enhance your business click here for information on Peer360.
A strong corporate identity helps to differentiate a company from its competitors and build trust and recognition with customers. Our design team will encompass a range of elements, including the company name, logo, tagline, color palette, typography, and brand voice.
Our time requires a thoughtful approach to design, messaging, and communication across all brand touchpoints.

Build

We provide custom website solutions built to address your specific business goals. As the hub of your digital marketing efforts, your website performs many crucial functions. At HMG, we’ll work closely with you to create a site that will build your brand, effectively convey your story to your audience and convert more leads. We’ve refined our design and development process based on decades of industry experience. During this time, we’ve discovered that there’s no substitute for meticulous planning. As part of our multi-tiered development process, we’ll help you achieve clarity about who you can be in the world and discover your unique niche in your market.
Building an effective eCommerce site requires careful planning and execution, with a focus on user experience, security, and functionality. We build based off the convenience and easy accessibility to allow your customers to show from the comfort of their homes and provide your business with a broader reach to increase sales.
Our team specializes in developing software applications for various platforms, such as iOS, Android, web browsers, and other mobile devices. We offer consultation and ideation to understand needs and goals, design the user interface and user experience of the app, and test the app to ensure it meets quality standards and works as expected.
We provide a comprehensive range of WordPress development services, including:
  • Custom WordPress themes and plugins development
  • WordPress site migration and optimization
  • WordPress security and performance improvement
  • WordPress support and maintenance
We have a team of experienced WordPress developers who are experts in all aspects of WordPress development. We use the latest technologies and best practices to ensure that your WordPress website is built to the highest standards. We understand that your WordPress website is an important part of your business, and we are committed to providing you with the highest quality of service. We offer a free consultation to discuss your needs and to provide you with a customized quote.

NEW OPPORTUNITIES ARE ON THE HORIZON

Leverage HMG’s extensive 25+ year experience in the industry to your advantage. Let us work for you and unlock new opportunities for your business.
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